Week of 09/27/10


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Textbooks and technology; public schools
and universities embrace benefits of RFID
full article

School's back in session, and RFID technology is being used to monitor students and staff and to track equipment more than ever, from K-12 to the college level.

Adoption is becoming so widespread that it appears the industry is finally over the PR nightmare of 2005, when the Sutter, Calif. school system began tracking elementary school students without conferring with parents first. A firestorm of controversy erupted, and RFID for educational purposes took a huge step backwards.

This year Northern Arizona University will begin to use RFID to track attendance at larger classes on campus, thanks to $85,000 in federal stimulus funding. And numerous public school systems are considering adopting the technology for everything from making sure students board the proper bus to enhancing security when it comes to who enters the building.

Has technology finally meshed with textbooks? It appears that way.

Click here to read the full article.

RF Code and Raritan intro wireless energy
monitoring solution for data centers

Joint integration of RF Code power monitoring with Raritan intelligent rack PDUs helps to slash energy usage and operating costs.

Read the official press release

Free 2010 RFID Tag Pricing Guide
from ODIN reveals pricing trends

Second annual Pricing Guide provides insight on RFID tag cost for Walmart and Airbus suppliers and pricing predictions for 2011.

Read the official press release

Avery Dennison pins future growth
on RFID and its retail label business

Wall Street Journal article says Avery Dennison’s RFID revenue is estimated at $50 million this year, and could increase to $150 million in 2011.

Read the official press release

FEC breakthrough On-chip antenna
paves way for new RFID applications

In a partnership with NXP Semiconductors, the technology has been widely used in applications like tagging of baggage, pallets and apparel, but company execs see a new frontier of future applications.

Read the official press release

Advanced ID Corp. receives first
Bridgestone order for RFID tire badges

In Brazil, the Bridgestone Radio Frequency Indicator program adds an RFID badge to commercial tires during the retread process or to existing tires on fleet operations.

Read the official press release

ThingMagic celebrates 10 years in business;
offers predictions for RFID’s future

In announcing its 10th anniversary, ThingMagic has collected predictions from several industry leaders about the next 10 years of RFID and the impact it will have on business and society.

Read the official press release

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Issue: 1016

John Johnson, Editor

From the Editor

Don't forget to read the RFID 24-7 blog for updates. Also, be sure to follow RFID 24-7 on Twitter @johnrfid247 and on Facebook.


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We welcome your feedback. What do you think of the issue, the lead story, and content? What topics would you like covered? Tell us.

About the Editor

John R. Johnson is a veteran business and technology journalist with over 20 years of experience covering RFID technology, smart grid and supply chain topics. He is the former editor of RFIDWatch Weekly and DC Velocity magazine.

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