Week of 03/21/11


Welcome to RFID 24-7

RFID can speed time to market for drugs
by improving the accuracy of clinical trials
full article

RFID usage is exploding in all industries. The technology has the ability to revolutionize the retail industry, manufacturers have real-time visibility into production facilities around the globe, and all kinds of social media apps are being developed that utilize RFID.

But the biggest sweet spot for RFID lies in the medical and pharmaceutical sector. Sure, it's cool to use RFID to retrieve pricing information about a product on the retail floor and to buy that product without standing in long lines. It's fun to track your ski runs at Vail through social media apps like EpicMix. But the solutions being developed for pharma and healthcare can save lives. What’s more intriguing than that?

This week’s issue examines how RFID is expediting drug development by simplifying the clinical trial process.

"It's a burgeoning area because one small error in their data could throw off the entire product roadmap for getting a product into production and accepted by the FDA," says Drew Nathanson, director of research operations at VDC Research. "Drug companies have billions invested in these products, so there is a lot at stake."

Click here to read the full article.

Parker Hannifin deploys RFID to tag
hydraulic parts for Airbus 350

In addition to tagging parts, Parker Hannifin will deploy OAT’s RFID solution internally to gain efficiencies in its manufacturing process.

Read the official press release

NATO Seasparrow program opts for
ODIN solution for missile monitoring

The "Health Monitoring of the ESSM (Evolved Sea Sparrow Missile)" program aims to capture temperature, humidity, shock and vibration data for missiles from RFID systems.

Read the official press release

Linen Technology Tracking partners with
Fluensee for hospitality industry solution

Fluensee's AssetTrack platform will optimize the utilization, inventorying, tracking, laundering and replenishment of towels, linens, hampers and related assets for hotel clients.

Read the official press release

Xerafy and Tego will provide
rugged high memory RFID tags

The partnership will offer high memory UHF RFID solutions for the aerospace and defense, manufacturing, oil and gas and process industries.

Read the official press release

Trimble and Truecount deliver
ThingMagic-powered RFID solutions

Truecount, an innovator in RFID software solutions for the retail industry, will leverage ThingMagic enterprise-grade RFID readers to deliver item-level RFID platforms for retailers and their end-to-end supply chains.

Read the official press release

TransCore completes RFID acceptance
tests for North Carolina Turnpike Authority

By completing factory acceptance testing and certification of the RFID technology to be used statewide, North Carolina is one step closer to deploying RFID enabled tolls on an 18.8-mile stretch of the Triangle Expressway.

Read the official press release

Zebra unveils RFID printer/encoder
for high volume item level tagging

The R110Xi4 aims to streamline business improvement and supply chain management apps such as item-level tracking, asset tracking and inventory management across retail, manufacturing, healthcare and distribution channels.

Read the official press release

Let's Hear It!

We welcome your feedback. What do you think of the issue, the lead story, and content? What topics would you like covered? Tell us.


RFID 24-7 announces Content-on-Demand, an editorial services division of RFID 24-7 offering professional writing services for online and print content including press releases, case studies, white papers, blogs, speeches, presentations and more. Email me for more information.

Issue: 0511

John Johnson, Editor

From the Editor

Don't forget to read the RFID 24-7 blog for updates. Also, be sure to follow RFID 24-7 on Twitter @johnrfid247 and on Facebook.


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We welcome your feedback. What do you think of the issue, the lead story, and content? What topics would you like covered? Tell us.

About the Editor

John R. Johnson is a veteran business and technology journalist with over 20 years of experience covering RFID technology, smart grid and supply chain topics. He is the former editor of RFIDWatch Weekly and DC Velocity magazine.

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